For over 75 years, Wheaties® - The Breakfast of Champions® has been an undisputed American icon and a metaphor for greatness and success.
Athletes, many of them legends in their own sports, have said that being featured on a Wheaties box is career-defining moment. Wheaties has, and always will, continue to salute the Champions that inspire the rest of us to compete at our highest level.
DR. JOHN IVY
Los Angeles Lakers